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2022 - 2024E-Commerce & MarketplacesSUB-ID: hiphub-malaysia

E-Commerce Platform — Hiphub Malaysia

An AI-powered multi-vendor marketplace, providing seamless product listings, payment integration, smart recommendations, and order management, supporting local brands and businesses.

PRODUCTION LIVE
E-Commerce Platform — Hiphub Malaysia
AI Multi-Vendor Marketplace2022 - 2024
E-Commerce Platform — Hiphub Malaysia
200+
Onboarded brands
PROJECT BRIEF & OVERVIEW

Hiphub Malaysia was created to champion homegrown fashion, lifestyle, and streetwear brands. HTech Labs architected a multi-vendor marketplace ecosystem complete with vendor self-service seller hubs, automated split payments, integrated courier logistics, and an AI recommendation engine.

THE OPERATIONAL CHALLENGE

Local streetwear brands lacked unified digital distribution, while managing payouts, inventory synchronization, and return logistics across dozens of independent merchants was an operational nightmare.

HTECH LABS ARCHITECTURE

Built an enterprise marketplace infrastructure with dedicated vendor micro-stores, unified checkout with automatic payment splits, and an AI-driven personalized product discovery feed that boosts average order value (AOV).

DELIVERED CAPABILITIES

Key Features & Technical Implementations

Multi-vendor onboarding portal with automated KYC, catalog management, and stock alerts
Smart AI recommendation engine analyzing browsing habits and cart pairings in real time
Unified multi-brand cart with automated split-disbursement to vendors via payment gateway
Live tracking integration with domestic courier APIs (NinjaVan, J&T, Pos Laju)
Customer review system with verified purchase badges and customer photo uploads
MEASURABLE IMPACT

Outcomes Delivered

VerifiedSuccessfully onboarded 200+ independent Malaysian streetwear & lifestyle brands
Verified38% lift in average order value (AOV) driven by the AI recommendation carousel
VerifiedOver RM 2.4M in gross merchandise value (GMV) processed reliably
200+
Onboarded brands
TECHNICAL SPECIFICATIONS
TIMELINE / STATUS2022 - 2024
CATEGORYE-Commerce & Marketplaces
SYSTEM CLASSIFICATIONAI Multi-Vendor Marketplace
TECHNOLOGY STACK
ReactNext.jsNode.jsPostgreSQLPython AI RecsRedisDocker

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